Non-Revenue Water (NRW) is a critical KPI for water utilities, reflecting the volume of water produced but not billed to customers.
High NRW levels can indicate inefficiencies in operations, impacting financial health and service delivery.
Reducing NRW can lead to significant cost savings and improved operational efficiency, ultimately enhancing customer satisfaction.
Effective management reporting and strategic alignment around NRW can drive better business outcomes.
Organizations that prioritize NRW reduction often see improved forecasting accuracy and better ROI metrics.
High NRW values signify substantial losses due to leaks, theft, or inefficiencies in billing processes. Conversely, low NRW levels indicate effective water management and operational efficiency. Ideal targets typically range below 15% for most utilities.
We have 7 relevant benchmarks in our benchmarks database.
Source: Subscribers only
Source Excerpt: Subscribers only
| Value | Unit | Type | Company Size | Time Period | Population | Industry | Geography | Sample Size |
| Subscribers only | percent | threshold | system input volume | water utilities | developing countries; North America; Western Europe |
Source: Subscribers only
Source Excerpt: Subscribers only
Additional Comments: Subscribers only
| Value | Unit | Type | Company Size | Time Period | Population | Industry | Geography | Sample Size |
| Subscribers only | percent | average | December 2006 | water produced | water utilities | developing countries | over 900 utilities |
Source: Subscribers only
Source Excerpt: Subscribers only
Additional Comments: Subscribers only
| Value | Unit | Type | Company Size | Time Period | Population | Industry | Geography | Sample Size |
| Subscribers only | percent | average | December 2006 | water produced | water utilities | Southeast Asia | 47 utilities |
Source: Subscribers only
Source Excerpt: Subscribers only
Additional Comments: Subscribers only
| Value | Unit | Type | Company Size | Time Period | Population | Industry | Geography | Sample Size |
| Subscribers only | percent | threshold | 2020 | water companies (Chile) | water supply | Chile |
Source: Subscribers only
Source Excerpt: Subscribers only
Additional Comments: Subscribers only
| Value | Unit | Type | Company Size | Time Period | Population | Industry | Geography | Sample Size |
| Subscribers only | percent | threshold | water utilities | water supply | global |
Source: Subscribers only
Source Excerpt: Subscribers only
Additional Comments: Subscribers only
| Value | Unit | Type | Company Size | Time Period | Population | Industry | Geography | Sample Size |
| Subscribers only | percent | threshold | water supply systems globally | water supply | global |
Source: Subscribers only
Source Excerpt: Subscribers only
Additional Comments: Subscribers only
| Value | Unit | Type | Company Size | Time Period | Population | Industry | Geography | Sample Size |
| Subscribers only | percent | average | water utilities covered by IBNET in developing countries | water supply | developing countries (IBNET coverage) | more than 900 utilities in 44 developing countries |
Many utilities overlook NRW as a lagging metric, failing to recognize its impact on financial ratios and operational efficiency.
Reducing NRW requires a multifaceted approach that targets both operational processes and customer engagement.
A leading water utility faced a staggering 25% NRW, resulting in millions in lost revenue annually. The executive team recognized the urgent need for action, initiating a comprehensive NRW reduction program. This program included upgrading aging infrastructure, implementing smart metering technology, and enhancing staff training on customer engagement.
Within 18 months, the utility reduced NRW to 12%, translating to an annual savings of $5MM. The introduction of smart meters allowed for real-time monitoring, significantly improving billing accuracy and customer satisfaction. Additionally, the utility launched community outreach programs to educate residents on conservation, fostering a culture of responsibility.
The success of the NRW initiative not only improved financial health but also positioned the utility as a leader in sustainable water management. Enhanced operational efficiency led to better resource allocation and reduced reliance on external funding. The project demonstrated the value of a data-driven decision-making approach, aligning strategic goals with community needs.
Trusted by organizations worldwide, KPI Depot is the most comprehensive KPI database available.
This KPI is associated with the following categories and industries in our KPI database:
KPI Depot takes you from KPI intelligence to finished deliverable. Consultants, strategy teams, FP&A leaders, and analytics teams use it to answer the two hardest questions in performance management, what to measure and what the target should be, and then to produce the scorecard itself.
The difference is intelligence, not just data. Anyone can list metrics. Every KPI in KPI Depot carries 13 practical attributes, from formula and measurement approach to diagnostic questions, risk warnings, and Balanced Scorecard perspective, across 15 corporate functions and 153 industries. And every target you set is grounded in our database of 34,304 source-attributed benchmarks, each detailing metric value, company size, time period, industry, geography, sample size, and source. Benchmark data at this scale is otherwise the domain of research services costing thousands to hundreds of thousands of dollars per year.
When your metrics are selected, KPI Depot finishes the job: export an interactive Strategy Map, a Balanced Scorecard with formulas and tracking columns, or a CSV KPI pack, and go from research to working deliverable in hours instead of weeks.
Formerly the Flevy KPI Library, KPI Depot is trusted by teams at organizations including Accenture, EY, IBM, PepsiCo, Samsung, and Vodafone.
Got a question? Email us at [email protected].
Non-Revenue Water refers to water that is produced but not billed to customers, often due to leaks, theft, or billing inefficiencies. It represents a significant loss of potential revenue for water utilities.
NRW is calculated by subtracting the billed water from the total water produced. This figure helps utilities identify losses and areas for improvement in their operations.
High NRW can lead to financial strain, as utilities lose revenue and incur higher operational costs. It can also negatively impact service delivery and customer satisfaction.
Utilities can reduce NRW by investing in infrastructure upgrades, implementing smart metering, and enhancing staff training. Regular leak detection and community engagement are also essential strategies.
Yes, NRW is a widespread challenge affecting water utilities worldwide. Many regions experience NRW levels exceeding 30%, highlighting the need for targeted interventions.
Technology, such as advanced metering infrastructure and leak detection sensors, plays a crucial role in managing NRW. It enables real-time monitoring and data analysis, leading to quicker response times and better decision-making.
Each KPI in our knowledge base includes 13 attributes.
A clear explanation of what the KPI measures
The typical business insights we expect to gain through the tracking of this KPI
An outline of the approach or process followed to measure this KPI
The standard formula organizations use to calculate this KPI
Insights into how the KPI tends to evolve over time and what trends could indicate positive or negative performance shifts
Questions to ask to better understand your current position is for the KPI and how it can improve
Practical, actionable tips for improving the KPI, which might involve operational changes, strategic shifts, or tactical actions
Recommended charts or graphs that best represent the trends and patterns around the KPI for more effective reporting and decision-making
Potential risks or warnings signs that could indicate underlying issues that require immediate attention
Suggested tools, technologies, and software that can help in tracking and analyzing the KPI more effectively
How the KPI can be integrated with other business systems and processes for holistic strategic performance management
Explanation of how changes in the KPI can impact other KPIs and what kind of changes can be expected
NEW Mapping to a Balanced Scorecard perspective (financial, customer, internal process, learning & growth)