KPI Depot takes you from KPI intelligence to finished deliverable. Consultants, strategy teams, FP&A leaders, and analytics teams use it to answer the two hardest questions in performance management, what to measure and what the target should be, and then to produce the scorecard itself.

The difference is intelligence, not just data. Anyone can list metrics. Every KPI in KPI Depot carries 13 practical attributes, from formula and measurement approach to diagnostic questions, risk warnings, and Balanced Scorecard perspective, across 15 corporate functions and 153 industries. And every target you set is grounded in our database of 34,304 source-attributed benchmarks, each detailing metric value, company size, time period, industry, geography, sample size, and source. Benchmark data at this scale is otherwise the domain of research services costing thousands to hundreds of thousands of dollars per year.

When your metrics are selected, KPI Depot finishes the job: export an interactive Strategy Map, a Balanced Scorecard with formulas and tracking columns, or a CSV KPI pack, and go from research to working deliverable in hours instead of weeks.

Formerly the Flevy KPI Library, KPI Depot is trusted by teams at organizations including Accenture, EY, IBM, PepsiCo, Samsung, and Vodafone.

Got a question? Email us at [email protected].

FAQs about Passive Candidate Conversion Rate

What is a passive candidate?

A passive candidate is someone who is not actively seeking a job but may be open to new opportunities. These individuals are often currently employed and may need convincing to consider a change.

How can I identify passive candidates?

Use social media platforms like LinkedIn to search for professionals in your industry. Networking events and industry conferences can also help identify individuals who may not be actively job hunting but are open to discussions.

What strategies work best for engaging passive candidates?

Personalized outreach is key. Highlighting unique aspects of your company culture and career growth opportunities can capture their interest. Building relationships over time is also essential for successful engagement.

How long does it take to convert a passive candidate?

The conversion timeline can vary widely based on the individual and your engagement efforts. It can take anywhere from a few weeks to several months, depending on the candidate's interest and circumstances.

Is it worth the effort to engage passive candidates?

Yes, engaging passive candidates can yield high-quality hires who are often more experienced and aligned with your company culture. They can also bring fresh perspectives and skills that enhance team performance.

What metrics should I track for passive candidate engagement?

Track metrics such as response rates, follow-up engagement, and conversion rates. These indicators provide insights into the effectiveness of your outreach strategies and help refine your approach.



Each KPI in our knowledge base includes 13 attributes.

KPI Definition

A clear explanation of what the KPI measures

Potential Business Insights

The typical business insights we expect to gain through the tracking of this KPI

Measurement Approach

An outline of the approach or process followed to measure this KPI

Standard Formula

The standard formula organizations use to calculate this KPI

Trend Analysis

Insights into how the KPI tends to evolve over time and what trends could indicate positive or negative performance shifts

Diagnostic Questions

Questions to ask to better understand your current position is for the KPI and how it can improve

Actionable Tips

Practical, actionable tips for improving the KPI, which might involve operational changes, strategic shifts, or tactical actions

Visualization Suggestions

Recommended charts or graphs that best represent the trends and patterns around the KPI for more effective reporting and decision-making

Risk Warnings

Potential risks or warnings signs that could indicate underlying issues that require immediate attention

Tools & Technologies

Suggested tools, technologies, and software that can help in tracking and analyzing the KPI more effectively

Integration Points

How the KPI can be integrated with other business systems and processes for holistic strategic performance management

Change Impact

Explanation of how changes in the KPI can impact other KPIs and what kind of changes can be expected

BSC Perspective

NEW Mapping to a Balanced Scorecard perspective (financial, customer, internal process, learning & growth)


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