Percentage of Network Covered by 5G

Related KPIs

Percentage of Network Covered by 5G Interpretation

High values indicate extensive network coverage, enabling superior service delivery and customer satisfaction. Conversely, low values may suggest limited service areas, potentially hindering customer acquisition and retention. Ideal targets should aim for coverage above 90% in urban areas to maximize market potential.

• 90% and above – Excellent coverage; strong competitive position
• 70%–89% – Good coverage; potential for growth in underserved areas
• Below 70% – Poor coverage; immediate action required to enhance network

Common Pitfalls

Many organizations underestimate the complexities of expanding 5G coverage, leading to misguided investments and poor performance.

• Failing to assess local regulations can result in costly delays. Compliance issues may arise, impacting deployment timelines and overall strategy.
• Neglecting to engage with stakeholders can create resistance. Local communities may oppose installations, leading to reputational damage and project setbacks.
• Overlooking the importance of infrastructure can hinder network performance. Insufficient backhaul or outdated equipment may limit the effectiveness of 5G services.
• Ignoring customer feedback can lead to misaligned service offerings. Without understanding user needs, companies risk investing in features that do not drive engagement or satisfaction.

Improvement Levers

Enhancing 5G coverage requires a multifaceted approach focused on strategic investments and stakeholder engagement.

• Invest in advanced infrastructure to support 5G deployment. Upgrading existing towers and adding new sites can significantly improve coverage and service quality.
• Engage local communities early in the planning process. Building relationships can alleviate concerns and foster support for new installations, ensuring smoother project execution.
• Utilize data analytics to identify coverage gaps. Quantitative analysis of user data can reveal underserved areas, guiding targeted expansion efforts.
• Collaborate with technology partners to leverage expertise. Strategic alliances can provide access to innovative solutions and accelerate deployment timelines.

Percentage of Network Covered by 5G Case Study Example

A telecommunications company, operating in a competitive market, faced challenges with its 5G rollout. Despite significant investment, coverage lagged behind competitors, impacting customer acquisition and retention. The company initiated a comprehensive review of its deployment strategy, focusing on identifying key bottlenecks and inefficiencies.

Through a data-driven approach, the company pinpointed areas with insufficient infrastructure and engaged local stakeholders to address concerns. By investing in advanced technology and optimizing existing resources, they accelerated the expansion of their 5G network.

Within 12 months, the company increased its coverage from 65% to 85%, significantly enhancing customer satisfaction. The improved network attracted new users and reduced churn rates, resulting in a notable increase in revenue.

The success of this initiative positioned the company as a market leader, allowing it to capitalize on emerging opportunities in the IoT and smart city sectors. By aligning its strategic goals with customer needs, the company demonstrated the value of a robust 5G network in driving business outcomes.